I use analytics on each platform and in social and traditional media to measure success.

MEDIA DATA

Set up a strategic marketing plan and budget.

Produced and published hundreds of pieces of both organic and paid advertising utilizing innovative platforms across both social and traditional media, in order to successfully engage a targeted audience.

I know what clients want.
I listen.
I build relationships.
I build brands.

Explore Social Media and Cloud-Based Insights

Explore Traditional Media Insights

Explore Target Marketing

DATA TRACKED

Designed and utilized database tools to audit and track social and traditional media analytics for all content, timing, audience, brand, social listening, engagement, goals, traffic, competitors, staff management tasks, and more.

Utilized social media analytics to discover that we published 1,093 content items that were shared 2,287 times.

Increased likes on Facebook by 11.20% in a single calendar year.

Utilized analytics to discover which campaigns and targets provided the greatest ROI.

Top targeted posts garnered up to 90,000 views and 5,000 likes.

Collaborated with vendors to extrapolate additional data to measure traditional advertising such as radio and billboard advertising

Tracked all data through an XLS database.